Hey, I'm Steph Blake 👋
I'm the best at helping online business owners run simple, streamlined & profitable businesses in <20 hours/week!
I'm the best at helping online business owners run simple, streamlined & profitable businesses in <20 hours/week!
WANT A FREE WORKSHOP? 😉
5X Your Revenue & Work Less Than 20 Hours Per Week
In this free, interactive workshop you'll get the exact system I used to:
👉 Go from working 80+ hours/week to <20 hours per week with 1 team member
👉 Make 6+ figures in one year without ads
👉 Retire my husband from his 9-5 job at 30 years old
👉 Run a simple & successful business as a "multi-passionate" entrepreneur with ADHD
WANT A FREE WORKSHOP? 😉
5X Your Revenue & Work Less Than 20 Hours Per Week
In this free, interactive workshop you'll get the exact system I used to:
👉 Go from working 80+ hours/week to <20 hours per week with 1 team member
👉 Make 6+ figures in one year without ads
👉 Retire my husband from his 9-5 job at 30 years old
👉 Run a simple & successful business as a "multi-passionate" entrepreneur with ADHD
Feedback from a few people I've helped 🫶
How can I help you simplify your business?
Simple Business School™
All-inclusive membership that gives you everything you need to run a simple, streamlined & profitable online business in 20 hours per week (or less).
Simplify with Steph Private Coaching Podcast
Your questions, answered anonymously, every week via a private podcast feed — with actionable advice tailored to you .
Simple Business Suite™
Customized, all-in-one solution created by Steph that helps small business owners simplify their software so they can focus on doing what they love.
Get unlimited access to everything you need to run your online business in ONE place and save hundreds (or thousands) of dollars every month!
Simplify Your Business Bundle
Everything you need to simplify your business - strategy, software and tech!
Perfect for entrepreneurs who are serious about simplifying every area of their business!
Small Group Mastermind
Designed for driven entrepreneurs who want deep, focused support and fast breakthroughs to simplify their businesses and reach their goals.
Private Day of Support
By the end of the day, you’ll have greater clarity, improved strategies, and the confidence to move forward!
One-Time, Private Call
Perfect for the person that needs an expert to connect with and get clarity, without an ongoing commitment .
In Person Events
Build real connections and get hands-on support to see the things you've been missing or struggling with on your own.
You'll walk away with the clarity and confidence to take your next steps—faster than you ever thought possible.
Private Podcast
We're peeling back the curtain and showing what it takes to run a simple & profitable online business.
Every week you'll hear stories & strategies from my guests & I to help you simplify your business.
In this podcast, we're peeling back the curtain and showing what it takes to run a simple & profitable online business.
Every week you'll hear stories & strategies from my guests & I to help you simplify your business.
"
When I found Steph, I had already spent 8 months searching for how to grow from an unprofessional blogger to a professional, recognizable business in my industry.
No one seemed to offer that 'secret sauce'—the guidance you need when you're trying to grow, but don't have enough time to do it all yourself or the money to hire help.
When I saw a bundle that she hosted, I immediately thought, 'This is the woman I need to learn from.'
And I was right!
Steph provided exactly what I had been searching for all year but couldn’t find anywhere else.
She’s been the missing piece I needed to take my business to the next level!"
MICHELLE DEAR MONCRIEF
MICHELLE DEAR MONCRIEF
Blogger & Membership Site Owner
Blogger & Membership Site Owner
Hey, I'm Steph Blake 👋
I'm that crazy woman who is obsessed with working less than 20 hours per week & making a full-time income 🤪
...AND I WANT TO HELP MAKE THAT POSSIBLE FOR YOU TOO!
It's really easy to fall into the trap of overworking & not getting the results you want.
With over 20 years of experience in marketing and 10 years running my own business, I’ve been there—I worked the 80+ hour weeks chasing the elusive “6-figures per year” goal.
But when I found out I was pregnant with my first son, I realized that I needed to figure out a way to leave my 9-5 job and go full-time in my business.
So I created a SIMPLE solution that my ADHD brain could understand & implement...quickly!
For the past 6 years, I have taught this method to thousands of people, retired my husband in early 2022 from his 9-5 job & consistently work <15 hours/week while making 6+ figures.
Business Consultant, Serial Entrepreneur, Podcast Host, Systems Nerd, Boy Mom (x2), Wife, Amazon Prime Addict
Weekly Newsletter
Join 11K+ online business owners & get actionable resources and strategies to help you simplify your business in your inbox every week...
....with some fun surprises mixed in 😉
Join 10K+ online business owners & get actionable resources and strategies to help you simplify your business in your inbox every week...
....with some fun surprises mixed in 😉
"
How do you thank someone who stopped you from giving up on your business and helped you discover your true purpose?
For years, I was held back by a missing link that I couldn’t identify—until I worked with Steph Blake.
She helped me find it in a Mastermind where we shared our businesses, fears, and mindsets in a safe, supportive space.
Despite never having met Steph before, the experience was transformative. I’ve worked with countless coaches and invested significant time and money without seeing results, but none understood my mission and passion like Steph.
She grasped my "why" almost better than I did.
What makes Steph unique is how much she truly cares. She listens deeply and finds the simplest, most effective strategies to help you start or scale your business.
Thanks to Steph, I now believe I can build the business I’ve always envisioned. The outcome exceeded my expectations.
huguette charles
Momcierge Event Planner & Professional Mascot
Follow Along on Instagram
@theblakecollective
Favorite Blog Posts
Simple Strategies to Get Press for Your Business with Jon Mest
"Technology is for disrupting things that need to be disrupted, and we'll talk a lot more about the public relations industry in general and what it has been and what it will be."- Jon Mest
In today’s crowded business world, getting press coverage can feel like trying to run uphill in roller skates—awkward, exhausting, and full of stumbles.
But the good news? Modern PR strategies are changing the game, making it easier (and less painful) for small businesses to grab the spotlight without hiring expensive agencies.
On a recent episode of The Simple Business Show™, PR expert Jon Mest shared actionable insights to help you build brand awareness and connect with your audience in ways that actually work.
The PR Landscape Has Changed (And It’s About Time)
Once upon a time, PR was synonymous with pricey agencies and secret handshakes with exclusive media contacts. Today, things are different.
According to Jon Mest, PR has shifted into a more open, DIY-friendly landscape where businesses can connect directly with journalists, influencers, and bloggers.
This democratization of media means that you—yes, you with the brilliant business idea—can tell your story and reach the right audience without breaking the bank.
How to Leverage Influencers and Micro-Media
Forget chasing national news outlets if you’re just starting out. PR success often lies in finding your niche. Jon emphasizes the power of influencers, bloggers, and podcasters who connect with your ideal audience.
Not sure where to start? Think local.
A wedding photographer might pitch to a local wedding blogger, while a health coach could target fitness influencers who focus on specific age groups or lifestyles.
The key is to focus on quality over quantity. A loyal audience of a few thousand can often drive more impact than a faceless crowd of millions.
Crafting a Winning PR Strategy
Here’s your crash course in small business PR:
Identify Your Audience: Who are you trying to reach, and what media do they consume? Narrowing this down will save you time and effort.
Tell a Story That Matters: Journalists don’t care about your sales goals—they care about stories that will hook their audience. Share a unique angle, a surprising insight, or even a quirky customer success story.
Plan Ahead: A PR strategy isn’t about winging it. Map out a 12-month calendar to align your pitches with seasonal trends, product launches, or relevant industry events.
Pro Tip: If your business slows down during the summer, pitch stories in advance that will keep your name in the spotlight when things heat back up.
PR is About Relationships, Not Transactions
Jon couldn’t stress this enough: PR isn’t just about landing one killer story—it’s about building long-term relationships. Personalize your pitches, engage authentically with journalists and influencers, and focus on providing value.
When you make these connections, you’re not just earning media coverage; you’re building credibility that can compound over time.
Earned Media > Paid Media (Most of the Time)
While there’s a place for paid media, earned media often packs more punch. Why? Because it feels more authentic. People trust a genuine feature in their favorite blog or podcast way more than a flashy ad.
Jon’s advice: Focus your efforts on earning coverage by delivering value and solving problems for your audience. Save the paid media for when you’re ready to scale.
How to Take Action Today
Getting started with PR doesn’t require a degree in journalism or a massive budget. Here’s how you can dive in:
Start Small: Write a pitch around a compelling aspect of your business. (Hint: Focus on how you’re solving problems or making an impact.)
Use Tools Wisely: Platforms like Just Reach Out can help you find media contacts and manage your outreach.
Keep Going: Persistence is key. Not every pitch will land, but every connection you make brings you closer to your goal.
WANT TO GO DEEPER?
Listen to the full interview on the Simple Business Show here.
CONNECT WITH JON MEST
Listen to the Episode
The Simple Business Show™ is a free, private podcast that requires so you won't be able to find it on the podcast platforms.
👉 If you want to get access to this episode and all others, click here to sign up.
Resources Mentioned In This Episode
🖥 Simple Business Suite™
All-in-one business management and marketing tool created by host Steph Blake to simplify your backend systems.
🎓 Simple Business School™
All-inclusive membership from Steph Blake that helps you run a simple, streamlined and profitable online business in less than 20 hours per week.
🫶 Refer a friend to the Simple Business Show™
Know someone who would be interested in learning ways to simplify their business? Invite them to join! Click here to create your special referral link.
🗣 Sponsor the Simple Business Show™
Want to get more eyes on your business? Sponsoring the Simple Business Show™ is a great way to reach tens of thousands of online business owners! Click here to learn more.
🎧 HelloAudio
We're using HelloAudio for this private podcast feed. Click here to test it out and get 2 months free with our special affiliate link.
All Rights Reserved. Copyright © 2025 The Blake Collective, LLC
Privacy Policy | Terms & Conditions | Contact
This page is powered by the Simple Business Suite™